Moving people and businesses forward.

Where pixels become purpose through design, strategy, and leadership.

Today, I lead design initiatives within Learning & Development at Alaska Airlines, supporting more than 30,000 employees. I drive the design strategy for employee-facing experiences across learning platforms, leadership portals, career websites, digital communications, videos, job aids, marketing campaigns, and design systems that enable scalable, engaging learning experiences that stick.

Previously, as UX Designer & Marketing Manager at Xemelgo, an IoT SaaS company serving manufacturers, I led end-to-end product design for web and mobile applications while overseeing key marketing initiatives. My work included redesigning the company's e-commerce experience, creating Sales, Inventory & Operations Planning dashboards, launching App Store marketing campaigns, and developing customer-facing experiences that contributed to securing a $3 million enterprise partnership. I've also partnered with major U.S. nonprofits to design digital experiences that improve accessibility and engagement.

Across my career, I've designed products, brands, marketing, and learning experiences for organizations in aviation, technology, manufacturing, aerospace, logistics, retail, health and wellness, and the nonprofit sector. I enjoy connecting user needs with business goals, collaborating across disciplines, and turning complex problems into intuitive, human-centered solutions. My career began in luxury retail leadership with Michael Kors, Louis Vuitton, and Tiffany & Co., where I led high-performing teams, advised clients, and managed business operations. That experience shaped how I approach design today: balancing customer needs, leadership skills, and business strategy to create experiences that deliver measurable results.

I'm currently an MBA student at the University of Illinois Urbana Champaign and hold a bachelor's degree in Ethnic Studies, minoring in Design & Technology from the University of Washington.

What I'm into right now

AI tools

Minimal interfaces

Street photography

Design systems

Matcha

Long walks

Matcha deserts

Sketching in coffee shops

Tokyo cafés

Ambient music

Interior design

The values
behind my work

Caring & Kind

I take initiative, explore new ideas, and make decisions even when the path isn’t clear.

Transparency

I communicate openly, give feedback, and focus on what truly matters for the outcome.

Curiosity

I stay flexible, learn quickly, and adjust to challenges without losing direction or focus.

Teamwork

I love collaborating, ownership, and believe the best results come from teamwork.

Books I love

Books I love

Experience

Apple

Product Designer

2024 — 2026

Google

Senior Designer

2020 — 2024

Meta

Product Designer

2016 — 2020

Microsoft

Senior Designer

2012 — 2016

Awards

Awwwards Honorable Mention

Awwwards Honorable Mention

Site of the Day — CSS Winner

Site of the Day — CSS Winner

FWA Shortlist Recognition

FWA Shortlist Recognition

Best SaaS UX — Digital Design Awards

Best SaaS UX — Digital Design Awards

Web Excellence Awards (WE-Awards)

Web Excellence Awards (WE-Awards)